Quote Originally Posted by Lena View Post
Actually we have towels on sale here with names embroidered on them, but I have never seen pillows. Besides those are factory-made towels and they are definitely faceless in a way. Having a pillow hand-made именно (?) for you is absolutely different. That stresses out a person’s being unique, causes warm feelings. Besides, that must make them feel important and excites their vanity. This idea will definitely work for people. Especially if one is allowed to take part in creating it. I would surely feel nice if while ordering it I were asked, “What style would you like the letter be, regular or Gothic?” I wonder in what way your clients take part in creating things for them?
My clients usually get involved in the process of choosing style and look of their order. Generally any TrueType Font I have can be used to make an embroidery. My sister plans with them the fabric colors, shape, etc. She makes things like drapes, slip covers for chairs and sofas as well, so it's all designed with one goal in mind for color and style. For the most part though, I have trouble with my sister who doesn't want to grow larger as a business. She just wants to stay small and work with a private clientele. So that's an obstacle. I must say, though, Lena, I would think that with shipping costs these kinds of things would probably be too costly for you to sell there. I don't know what the average person would like to spend on such items there. Shipping must be a heavy burden on that, though.